An event manager is responsible for the planning, design, production, promotion, overall co-ordination and profitability of an event. They delegate many of the tasks and then oversee and support those they delegated to. This is a creative position, sometimes allowing opportunities for testing new ideas and themes. Like an event co-ordinator, those who make a career of event management often move from one contract to another.
Responsibilities:
- Determine parameters, policies and procedures of events plan
- Design, program and produce events
- Develop and implement a marketing plan
- Develop and produce promotional materials and presentations
- Develop a risk management plan
- Solicit event donors, sponsors and participation by merchants
- Oversee the financial management of events
Knowledge, Skills and Abilities:
- Experience in co-ordinating or managing events
- Marketing and promotional skills
- Problem solving skills
- Time management skills
- Human resource skills
- Financial management skills
- An out-going, people-oriented personality
- Fundraising experience an asset
- Knowledge of the local industry and area an asset
- Diploma or degree in marketing, communication, public relations or business
- National Occupational Certification as an Event Manager is an asset
Possible Future Career Path:
- Convention/Meeting Planner
- General Manager
- President
- Owner/Operator
Information provided by Discover Tourism.
