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Meet the Team
The professionals at go2 know tourism from a human resources point of view. go2’s understanding of the industry’s human resource issues and opportunities means its staff experts can anticipate and respond to your business, people management, and career-development needs.
Industry Training
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Debbie Yule, Vice President, Industry TrainingDebbie Yule assumed leadership of go2's industry training initiatives in October 2007. A member of go2's senior management team since November 2004, Debbie has previously been responsible for managing the redevelopment of the Serving It Right™ program, the redevelopment of the go2 website, and the development of the MOVE ON UP™ tourism career awareness brand. Debbie has over a decade of senior-level corporate experience in marketing, strategic planning, business development, project management, quality and process improvement and holds a Bachelor of Commerce (Marketing) from UBC. She also brings entrepreneurial experience as a tourism operator as well as 10 years of frontline experience in the restaurant business. |
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Dennis Green, Senior Manager, Industry TrainingDennis Green joined go2 in November 2007, and is currently the senior manager responsible for the trades certification and apprenticeship programs, FOODSAFE by Correspondence, and the Industry Health & Safety and Certificate of Recognition programs. Dennis is a Red Seal chef with over twenty years of experience, most recently as Executive Chef at Bishop's Restaurant in Vancouver. Passionate about his profession and related culinary and food service training needs, Dennis has also co-authored two of Bishop's cookbooks, traveled internationally as a guest chef, provided consulting services, and been featured in television and print media. |
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Jacqueline Nakano, Customer Service RepresentativeJacqueline has extensive experience in customer service and maintaining client relations. Prior to joining go2, she had worked at HBC/GE Money for 18 years, taking on responsibilities such as administration, customer service and client accounts management. At go2, Jacqueline handles general customer inquiries, Serving It Right and FOODSAFE programs as well as provides administrative support to the go2 team. |
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Linda Halingten, Customer Service Manager, Industry TrainingAfter many years of managing the emerit program in BC on behalf of the Canadian Tourism HR Sector Council, Linda was promoted in June 2008 to the role of Customer Service Manager for go2's industry training program. For 9 years prior to joining go2, Linda worked for the Pacific Rim Institute of Tourism on emerit and other CTHRC programs. Prior to that, she apprenticed as a baker at the Monte Cristo Bakery and owned The Muffin Lady in downtown Vancouver. Linda's industry experience and passion for the culinary trades is an asset in leading customer service activities for industry training and facilitating the development of training standards to assist apprentices, employers and educators. |
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Trina Wright, Business Development ManagerTrina develops and manages the Industry Health and Safety Program for the tourism and hospitality industry. She is also responsible for increasing industry engagement in all of go2’s programs and products. Trina has over 8 years of experience in not-for-profit organization management. Prior to joining go2, Trina was with the BC Human Resources Management Association (BC HRMA) managing member relations and programming, including the professional mentoring program and membership services. Trina has also worked as a compensation consultant with Western Compensation & Benefits Consultants (WCBC), and runs a consulting business, specializing in not-for-profit management. Trina holds a BA in Psychology from UBC and an Associate Certificate in non-profit management from BCIT. She is the Treasurer on the Board of Director for NAOSH Week – BC. |
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Michael Guzmicky, Program Manager, Certificate of RecognitionMichael brings more than 18 years of experience in workplace health & safety, project management and hospitality. For the past 9 years, he has been at WorkSafeBC as an industry specialist for the hospitality sector and later for the area focusing on young and new worker injury prevention. Prior to WorkSafeBC, Michael was an instructor at Vancouver Premier College of Hotel Management and worked at Four Seasons Hotel Vancouver in various food and beverage management positions. He holds a MBA from Herriott-Watt University in the U.K. and a B.Comm. in Hotel and Food Administration from the University of Guelph, and is a Certified Health and Safety Consultant (CHSC). Michael is responsible for managing the Certificate of Recognition (COR) Program for tourism and hospitality operators, supporting them in completing the registration and certification process, and providing technical health and safety expertise to the industry. |
Policy and Research
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Peter Larose, Director, Policy and ResearchPeter has more than 10 years of experience in government affairs, research, project management and program development. His four-plus years with the Council of Tourism Associations (COTA) equipped Peter with a wealth of knowledge about policy, key trends, challenges and issues faced by BC's tourism industry. Peter holds a M.A. in Political Science from the University of British Columbia and a B.A. from the University of Victoria. Peter's role focuses on tourism employment policy and research initiatives, including labour market research and analysis, and foreign worker and immigration programs. |
Marketing and Communications
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Keith Baker, Director, Marketing and CommunicationsKeith joins go2 with 12 years of progressive experience in brand management, marketing and communications. Prior to joining go2, Keith worked at Destination British Columbia developing creative and communications strategies to market British Columbia leading up to, during, and after the successful Vancouver 2010 Olympic and Paralympic Winter Games. Keith has also worked extensively with Procter & Gamble, in Canada and Europe, building some of the world's leading beauty brands through consumer research, product innovation, and results-driven marketing campaigns. His portfolio of brands includes Pantene and Max Factor, with launches spanning over 25 countries, from Greece to Russia, and South Africa to Saudi Arabia. Keith holds a Bachelor of Commerce from Memorial University. |
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Joyce Lam, Marketing and Communications SpecialistJoyce comes to go2 with more than three years of communications, marketing and event planning experience with non-profit organizations. She holds a BBA in Marketing from SFU Business, as well as Associate Certificates from BCIT in Public Relations and Marketing Communications. Joyce assists the director of marketing and communications with the overall branding, PR and communications, as well as marketing key go2 programs which include career awareness, website and industry training. |
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Alex Mrazek, Web Marketing SpecialistAlex joins go2 with more than 12 years of experience in website administration, design and content management. Prior to joining go2, Alex was with SilverBirch Hotels & Resorts for four years. He studied web programming and graphic design in post-secondary and brings solid experience in search engine optimization and web statistics analysis. His primary responsibilities include providing development and technical support for go2's websites, assisting with go2's social media and e-marketing initiatives, as well as overseeing website administration. |
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Michele Priddy, Program AssistantMichele is the Program Assistant at go2. Her primary duties include coordinating events and conferences, the Tourism Career Awareness Program, and go2's tourism-only job board, while providing assistance to go2's management team and marketing and communications. She joined the go2 team with more than ten years of experience working in administrative and customer service positions, including her most recent employment as the program manager with Avcorp Industries Inc. Michele holds a Travel Agent Certificate from the Canadian Tourism College and has received training in occupational first aid and security. |
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Terence Chu, Marketing and Communications Assistant (Co-op Student)Terence is a co-op student from Simon Fraser University, where he is pursuing a double major in Communications and Economics. Terence has 4 years of experience in food & beverage, as well as extensive experience in communications, event planning and customer service. His main responsibility at go2 is to assist in the implementation of marketing and communications activities, with a primary focus on initiatives related to the industry health & safety program and the Certificate of Recognition program. Terence is currently a social media volunteer for the Kids Up Front Foundation. |
Governance, Finance and Administration
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Arlene Keis, CEOArlene was hired in 2002 to lead the creation and development of go2. She has over 20 years of HR experience including development and implementation of progressive human resources services at the operational, corporate, and industry levels in both public and private sectors. Arlene holds a M.Ed. in Counselling Psychology from the University of British Columbia and a B.Ed. from the University of Victoria. She is also designated as a Certified Human Resources Professional. Arlene manages and oversees the overall operations and strategic direction at go2. |
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Ellen Langton, ControllerEllen is a Certified General Accountant (CGA) with 25 years of experience in financial accounting positions, primarily with Canwood Furniture and Global Spectrum Facility Management, both in Penticton, BC. Most recently she was the Director of Finance with Global Spectrum, which manages the South Okanagan Events Complex. Ellen was responsible for preparing the annual budget and business plan, preparing monthly and annual financial statements, providing financial data and analysis and directing the human resource and payroll functions. A long-time resident of the Thompson Okanagan region, Ellen is now enjoying the experience of city life in Metro Vancouver. |
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Claire Druce, Controller (currently on maternity leave)Claire has over 12 years' experience in finance and administration, primarily with BC Hot House Foods, Autostock International and most recently with Product Care Association. Product Care is a not-for-profit industry association that manages product stewardship programs for household hazardous and special waste on behalf of its members across Canada. Claire has held the positions of Director of Finance and Administration, Controller and Regional Accounting Manager. Claire has a Bachelor of Accounting Science from the University of Calgary, and has been a Certified General Accountant (CGA) since 2002. |
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