|Date:||November 30, 2020|
|Time:||2:00 pm - 3:00 pm|
Together with the Tourism Cafe, the BC Regional Tourism Secretariat is pleased to announce expanded support through the BC Tourism Resiliency Network. Launching this month, Ideas Labs are a series of online sessions on topics selected from requests from tourism operators across the province. The labs will bring small groups together in a business-to-business learning environment to address hot topics where solutions to common problems are discussed and shared, and new ideas are incubated. These are 1-hour online peer-to-peer discussions led by an inspiring industry topic specialist.
Leveraging Technology to Pivot Your Business
In response to COVID-19, businesses are leveraging technology to amend or introduce new online services and experiences in order to generate revenue and reach new audiences while their capacity to welcome visitors on-site is reduced. This session explores examples of tourism business innovations using technology to evolve business models, visitor services and experiences. David Gonella will kick start the Ideas Lab conversation, sharing how the Roots and Blues Festival has leveraged technology to pivot its business and drive new revenue and benefits for the organization.
For more information, and to register please visit the Ideas Lab website.