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The Winning Pitch 2017/18 - Kootenay Rockies

Jan. 29, 2018
Online Submission

British Columbia’s tourism industry is booming and number of visitors is constantly growing. As a result, we need new, innovative ideas to increase the competitiveness of the province as a visitor destination.

go2HR’s Winning Pitch, a case competition where post-secondary students pitch business plans to promote a local tourism activity, is an opportunity for the next bright young stars of the industry to apply their strategic thinking to come up with a new tourism business or service idea based on a local, realistic scenario related to the support of the destination development in each host region.

Do you have a winning pitch? This is an excellent opportunity for aspiring tourism professionals to develop their strategic thinking and presentation skills based on realistic business scenarios and demonstrate their skills to industry. The winning pitch from the Kootenay Rockies region will move on to compete against other regional winners at the 2018 Tourism Industry Conference in Kelowna.

Team Composition and Eligibility

Teams must be made up of no more than 4 students currently registered in Tourism, Hospitality, or Business programs at the following schools: Selkirk College and College of the Rockies, and graduating no earlier than the spring of 2018.

Participating schools may enter more than one team in the competition. Registration deadline is Dec. 15, 2017 for all teams.

Competition Structure/Format

Click here to learn about the competition format and this year's business case. Student teams will present their solutions to the case study to an industry judging panel in the form of a video presentation no longer than 10 minutes.

Teams will be required to supply a concise (no more than 4 pages, excluding appendices) printed concept paper and the video recording by January 23, 2018.

Following the competition, teams will have the opportunity for constructive feedback from the judges via video conference, which will be scheduled during the week of January 29.


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